amp is the world’s leading, full-service agency for sonic branding. The amp team creates holistic sonic identities for global brands by combining unique expertise in brand strategy with decades of experience in music composition, production, and compilation.
Leveraging its award-winning Sonic DNA® process, amp helps brands leverage sound, music and voice to build authentic, emotional connections with audiences across all audible customer experience touch points. With its diverse portfolio of clients, including Mastercard, Mercedes-Benz, Deloitte, PepsiCo, Kraft Heinz and more – amp activates 360º sonic experiences.
From digital advertising, branded content, and user experiences for apps and software to the latest developments in artificial voice and immersive audio technologies, amp focuses on creating meaningful interactions for brands and their audiences.
amp’s Sonic Space is a web-based music repository for all branded sonic assets. It gives stakeholders around the world access to the all sonic assets created by the brand. Sonic Space allows users to listen to tracks, browse using various filters, analyze tracks, create and share playlists, and bestow an advanced similarity check.
Sonic Space guarantees the best-suited tracks for audiovisual content across all channels, markets and media worldwide without having to think of copyright while limiting cost.